Amazon: Expectation vs. Reality

Thinking about starting an eCommerce business with Amazon? Amazon is a great platform to sell on. However, there are many misconceptions when it comes to selling on Amazon, and for that many entrepreneurs quit their business. We're going over expectations versus reality when it comes to having a business on Amazon.

Expectation 1: Signing up is easy peasy!

Reality 1: It may be simple to sign up, but there's a lot of necessary steps and documentation needed. What most people don't realize is that all your documents need to match when you are signing up. You'll also need to get verified by an Amazon rep.

Expectation 2: You need thousands of running capital.

Reality 2: When it comes to FBA (Fulfilment By Amazon) you will need approximately $5,000 or more. When it comes to dropshipping, you can start with $500+. The more the better as these are minimums!

Expectation 3: You can start making money ASAP!

Reality 3: It really comes down to your...

Shopify Apps And Are They Safe?

Shopify is your go to eCommerce platform, and it's great for those who have a creative streak. You create your own store to your liking (but also keep in mind of your potential customers and your niche). You create your own listings whether it's a niche store or you sell everything and anything. With Shopify you have 100% full control of your business and you can create your own brand. Shopify has low fees (under 3%) and you would need to do your own marketing and advertisements to scale your business. 

On top of all that, Shopify has the best tools, apps, and much more to help you get even more sales with your store. Since a lot of Shopify sales will come from mobile, Shopify already optimizes your store for mobile. It's fast, efficient and organized. But, let's get to the meat and potatoes and talk about Shopify apps and are they safe?

Now, you would expect that Shopify being a pretty decent sized platform would look into all...

Retail Arbitrage vs. Wholesale

Many people are switching gears and getting into retail arbitrage and wholesale when selling on Amazon or Shopify. Before getting into either business models, you should get a better understanding of retail arbitrage vs. wholesale.

Before we begin, let's break down what retail arbitrage is. Essentially, you're going to stores normally liquidation stores or even retail stores and going to their clearance section to find items at a lower cost. You purchase those items and send them to Amazon FBA or even sell them from your own home if you have your own Shopify store.

Retail arbitrage is a great business model if you want to go through the route of Amazon FBA. This method works since not many customers have the access or ability to purchase items through liquidation stores. Which works out for the seller since you can mark up the product and make a good profit. 

The downside of retail arbitrage is that you would have to continuously go out and shop...

My Journey as a Female Entrepreneur

All entrepreneurs need to start somewhere. It's never too late to start your journey as an entrepreneur. I started when I was 28 years old. Better late than never. Before all of this came to be, I worked a 9-5/shift work. I worked in the food, finance and retail industries. That's when it started dawning on me, that I was hindering myself from my full potential of what I could earn, and what I could do but I had no idea what to do. However, summer of 2019, I met Kevin and that was such an incredible pivotal point in my life. He presented me with all these amazing opportunities to help me get out of the rat race. That's when I decided to make a change and start a side hustle.

My knowledge when it came to eCommerce and investments was very little. I knew that there was different platforms to sell on. I knew Amazon allowed 3rd party sellers. I knew you can invest in stocks, the different risks, that the market changes. I knew that both...

Amazon Automation

Amazon is one of the best eCommerce platforms to sell on. It’s one of the largest platforms to date, with 100s of millions of customers. The best part is you don’t have to focus only on one product or specific niche. You can sell in various categories that have many different sub-categories. There are thousands of products already ranked and selling on Amazon, which makes scaling your business much simpler. Focusing on one product or niche limits your potential. 

Starting an eCommerce business does take time, hard work and dedication. You need to be consistent with your business for it to grow. We can give you all the necessary tools, resources, and mentorship but at the end of the day it’s up to you and how willing you are to dedicate yourself. You could be hard working and dedicated but may lack in time due to work or life. This is where automation comes into play.

When you automate your business, you’re leveraging to other people to...

Amazon vs. Shopify

Another week, another battle between Amazon vs. Shopify. Both are really great platforms to start your eCommerce business. But which platform is best to start with? Personally, we believe Amazon is the best platform to start with, especially when you're new to the eCommerce business world. Here's some great information on each platform, and towards the end you'll know exactly why we choose Amazon as your first stop.

Selling on Amazon is the best eCommerce platform to use hands down. Amazon has 100s of millions of customers. It’s the largest platform to date and has a relatively small learning curve with how we teach it. You don't need a niche or focus only on 1 product - this is limited thinking. You should sell in 1-2+ Major categories. You can sell thousands of products already ranked and selling on Amazon, which makes scaling your business much more simple. You can build a brand with Amazon and focus not only scaling the business quick, but scaling a long...

SEO on Amazon

Search Engine Optimization (SEO) is one of the most popular ways of online marketing, and you can use it on Amazon too. SEO helps your products to show up on the first page of Amazon organically, over time and after being ranked. Needless to say, that it will boost your sales ranking.

The best way to use SEO on Amazon is finding keywords using the predictive search bar and cross-referencing it on a keyword tool such as MerchantWords and using the best keyword in the beginning of your title, and throughout the listing. Having multiple keywords throughout your bullet points and description is also a great asset. Amazon isn't the only one who ranks your item- search engines will also like your product listing if it is well crafted and full of easy SEO content.

Using keywords for SEO on Amazon is one of the most important ways to improve your products findability. When you're filling keywords for SEO on Amazon, you should first start with the most elementary information...

Amazon Selling Tricks

Need some tips and tricks to increase sales on your Amazon store? Or maybe you need some advice before you start listing your items. Here are four Amazon selling tricks you can change or implement on your existing or future product listings.

1. OPTIMIZE PRODUCT DETAILS FOR SEARCH
Just having a generic and most basic details about the product you are selling is not enticing to potential customers. You cannot sell a customer your product with generic and basic details, especially when they cannot hold and feel the product. The customer can only view it online. This is why optimizing your product details is crucial. Having an in-depth product detail will not only help sell the product to the customer, but they will have a better understanding. It is almost equivalent to asking a sales rep at a store about the details of the product they want to purchase.

2. USING COMPETITIVE PRICING
A great pricing strategy that you should be implementing in your business(es). This...

Grow a Business Fast with Amazon

In this video blog, Kevin goes over the fastest way to scale your Amazon business and which method that you should do to be able to grow a business fast with Amazon.

FBA and Private Label is the slowest way to grow your Amazon business AND it's highly capital intensive. It can also take 1-2 months for the products to arrive, to package, to label and to disperse to the proper warehouses. Essentially, you're putting all your eggs in 1 product basket. Although FBA is great, it has many pitfalls that FBM doesn’t.

The two methods that Kevin goes by is dropshipping and FBM. You can easily list 100s of products and start getting sales in the same time period as someone who lists one item for FBA. 

FBA can still be great but should not be the first method to do. All of this and more is explained in the video with a lot of great information and it can help you make a better informed decision on which route to take in terms to grow a business fast...

Why Dropshipping Is The Best Online Business To Start For New Entrepreneurs Amazon And Mentorship

In this video Kevin talks about how dropshipping is one of the best online business for new entrepreneurs that may not have a lot of funds to start with.

Dropshipping is less capital intensive which is helpful to those that are just starting off. It's also a methodology that's taught in some colleges and universities.

It's also one of the easiest and fastest way to scale and grow your eCommerce business. It comes down to investing in yourself and investing on training. It's also about finding the right coach and mentor. 

You can start off by getting free knowledge from Kevin's YouTube channel and the free coaching group - but it'll only get you so far. 

Take the time to watch this video as it goes indepth on dropshipping, business, mentorship, and coaching.

You can also check more of Kevin's YouTube videos here:
https://www.youtube.com/channel/UCvcTjXZG23ma1ydrByh0zjw

And you...